Usana Marketing – How To Grow Your Usana Business At The Speed Of Light

I truly believe that USANA’s products are just plain AWESOME. But the current USANA marketing plan is definitely outdated and could use a serious makeover. In this article, I will reveal the single most powerful USANA marketing strategy that you will absolutely need in your arsenal to explode your USANA business in the 21st century and attract new distributors to you like bees to honey.

Dr. Wentz, the founder and creator of USANA created a world class product line and network marketing opportunity. So if you’re like most USANA distributors, you love the products and you love the idea of earning residual income and building a successful USANA business. But let me ask you a quick question, “How many new distributors are you personally sponsoring into your USANA business each month?”

And how do most USANA reps go about teaching their new recruits how to build the business? The vast majority of new distributors are taught to go after their family, friends and even remote acquaintances. Most people in fact are taught to recruit anybody with a pulse. This “old school” and outdated form of recruiting can lead to loads of rejection and disappointment.

You seriously should question anyone who isn’t leveraging the power of the internet to build their MLM business. The internet is unquestionably the most powerful tool on the planet for attracting massive rivers of traffic, leads and prospects to your USANA business. Why not tap into it? Why not use it to your advantage?

Here are 2 things that are absolutely certain:

1) More and more people are turning to the internet to find ways to make money every single the day. The worse the economy, the more opportunity seekers jump online.

2) There are currently over 200,000 people each week joining a home based business.

With this massive wave of people turning to the internet, you absolutely must acquire the skills, training and tools to succeed in today’s online business environment. Essentially, you need to get the proper education and seek to become a master of online marketing strategies for the purpose of lead generation. Can you imagine receiving leads one after the other as they spill into your inbox by the dozens with hot prospects asking about your USANA business?

I don’t think it takes much thought to agree that you would be much more interested in talking to hot prospects that are primed and ready to talk about joining USANA over chasing family and friends who shun you for even speaking to them about a biz opp that they have no interest in.

Gratefully, we have the internet and you can leverage this powerful tool to attract endless leads and distributors to your USANA business… just as soon as you implement a lead generation system. There are several systems available to drive traffic to your business.

For the sake of efficiency and to truly maximize your efforts and your results, the lead system that you use should succeed in a few areas as outlined below:

First off, a well designed lead system should give you the ability to brand yourself. Any well designed lead system should give you the ability to promote YOU, not a replicated website. At the end of the day, most people don’t join MLM’s in the name of the company and the produucts alone. The truth is, people join MLM opportunities because of who introduced them. Basically, people join MLM’s because of other PEOPLE.

Secondly, a lead system should provide top notch training. Anything that can help you shave years off the learning curve is in my opinion well worth the extra investment. With all the various marketing strategies available today like article marketing, blogging, Google PPC, viral marketing, video marketing and so on, it is critical that you seek out the best training that you can find. A rock-solid lead system should allow for growth and stimulate your education with cutting edge strategies and tools that you simply can’t do without to maximize your results.

Third of all, a well designed lead system should give you plenty of options when it comes to customizing your own lead capture pages. In case you’re just getting involved in online marketing, a lead capture page is very simply put a website that allows you to capture the information of your visitors so you can market to that list on a continual basis. This is called list building. As you grow your list and collect names and email addresses, you can continue to market to your targeted audience with automated email response systems such as Aweber or Get Response.

These are the fundamental components of a lead system that can dramatically improve your results and your chance of success. I hope this article has given you the insight you need to take the next step and plug into a lead system that will help you explode your USANA business!

The New Age Of Online Marketing After Effects Products

We live in the age of communication so transmitting information to one another is crucial for us. With the development of the Internet people are becoming more and more connected to one another, communicating through various methods. Perhaps of the best ways of conveying your message is through a visual aids such as motion graphics and video on your site. No longer out of the reaches of most, Adobe After effects offers the novice the tools required to create stunning visual content at an affordable rate.

Adobe After Effects can be described as the “Photoshop for video” and we are pretty certain that you have heard already about Photoshop. After Effects can be used by many people for various purposes lets take for example a high-school teacher that wants to transmit a message to his students, what better way to do it than using these products? With this program, this teacher can produce accessible video content, add special effects to the video or even import Photoshop files. The best thing about it is that you dont have to be a computer guru in order to create and use these programs.

The Internet is literally filled with free tutorials that explain very well every step you need to follow in order to make a quality video. Getting back to our example, this teacher or a business owner that wants to send a message to its employees can purchase pre-made templates and after that modify them if necessary. Such websites that offer templates have complex tutorials about how to insert effects in order to further improve the template or make it more suitable to the own personal purpose.
These templates are the best way to go if you are not familiar with Adobe After Effects or you do not have the time required to create your project from scratch. With the various templates out there, we are pretty certain that anyone despite tastes can find the suitable template. The price of a template generally varies with the complexity of it.

Such a way of marketing, sending a message is very intuitive and easy to comprehend regardless of the field of activity. Basically, anything goes with Adobe After Effects, these templates can be used in any line of businesses, academics, personal blogs, product presentations, you name it. This is probably one of the main reasons why such products are more and more popular, because of their capability to transmit a message, to market a product or an idea through a clip in various environments.

Lets take for example a business owner that wants to change important parts of the business (line of activity for example) which will affect all employees. What better way to communicate to his subordinates than with a video? In order to fully comprehend the meaning of this major change, an explicit and intuitive video with crystal clear information is imperative so that all the employees will be on the same page with the board of administration.

This example along with the teacher and his students are just two situations in which Adobe After Effects Templates can be used; of course, there are dozens of situations in which marketing a product or sending out an important message can be done with a clip. Last but not least, we almost omitted another major example in which a clip can be used to advertise a new website or a redesigned one, to present all the major changes, advantages and accessibility. As you can see, the versatility of these templates is very high, making them suitable for any requirements.

Affiliate Internet Marketing.

I have been doing some Affiliate Internet Marketing lately. This is an activity which i have read a lot about and even played around with but never became real serious about it. I purchased a book a few weeks back and everything just clicked in the affiliate marketing arena.

One thing that always has driven me crazy about Affiliate marketing is the fact that when you join an affiliate program and log on to the back office, there is training material. You will find banners, text ads, email ads, offline classified ads and many other promotional tools.

They will tell you to join the surf for traffic sites, submit some articles to directories and Ezines, post replies in forums leaving your link in the signature file. (Some forums dont even allow affiliate links) and answer some questions in Yahoo answers leaving links to your site here and there as references.

The one thing that 9 out of 10 of these affiliate back offices with all of there training offer you zero assistance in building your own mailing list. Yes I have found that 90% of affiliate programs out there just want you to send traffic to your special affiliate link and then the actual site owner collects the name and email. Can you see how you will be paying to promote your page and build a list for them making a few sales here and there.

I will not send any traffic that I have to work or pay for to any page unless my opt in form is on that page. If I am spending money or time, I want the subscriber for future contact and sales. There are a few good programs out there that steer you right and sometimes even provide a lead capture (splash, landing, magnetizer) page that you can edit and place your own autoresponder code enabling you to build your own list.

I set one of these little systems up a couple weeks back, and I am making sales on a regular basis. This is cool because the commission pays $45 and all I did was set it up once. It is now on auto pilot. My advice to you is to never promote any program until you can get a double opt in with name and email before redirecting traffic to your affiliate page.

Now that was a mouth full about Affiliate Internet Marketing.

To Your Success,

Ted

Steps To Sell Your Boss On Social Media Marketing

With words like tweet, blog and unfriend entering our standard lexicon, theres no question that social networking has a significant place on our contemporary culture. And its no surprise that many companies have been using social media to connect and communicate with their customers online.

But the benefits of social networking arent always immediately apparent to some. And that is especially true for businesses who are interested in having a lot of control over their brand name and brand image. Convincing some that every business has something to gain from social media marketing can be difficult. It can be hard to see how social media marketing can result in a positive return on investment (ROI).

When it comes to convincing your boss or colleagues to invest in social media, it helps to have a plan. Here the seven steps you can take when it comes to selling social media marketing to your boss or company.

1. Explain how social media is an unbeatable research tool. When a company is effectively tapped into the social media landscape, they get to hear a lot of chatter that they wouldnt hear otherwise. Those engaged in social media marketing campaigns will be able to monitor channels for any mention of their company, competitors, industry, clients and potential clients. Setting up a social media marketing listening campaign lets a company know who is participating and what is happening.

Thanks to tools and services like Quantcast, Alexa and TweetMeme, it is now easier than ever to track and measure what people are talking about online. This information is invaluable for developing future marketing strategies, both online and offline.

2. Match the benefits of social media marketing with your companys goals. Whether your company or your client is a service provider, a business to business specialist or a business to consumer retailer, theres a social media marketing strategy for them. But in order to convince others of social media marketings benefits, you have to be aware of the companys goals. Do they want to enhance their customer service operations? To they want to reduce costs? Do they want to manage their reputation? Social media marketing can do a lot to help achieve all those goals. When you know what your boss or company wants, you can show how social media marketing will help them achieve it.

3. Start small. Even if theyre not bullish on social media marketing, your boss or others at your company are probably aware of the range of social media applications and services that are out there. They may think that launching a social media marketing campaign will be a huge undertaking, one that will require many work hours just to set everything up.

But thats not necessarily true. A social media marketing campaign doesnt have to include a setting up a Facebook Fan Page, a Twitter account, a blog and a YouTube channel. In fact, its often easier to start small. Figure out which service will best match the stated goals of your boss or your company. It may be something as simple as registering a Twitter account and starting to engage people via tweets. Starting small requires little time and less cost. But the results can become apparent quickly. You can even begin to measure such results with a tracking service like Quantcast.

4. Set up a strategy and follow it. A social media marketing campaign can appear strange and different, even to people who have plenty of marketing experience. If you dont have a clear strategy for implementation and execution, reactions to your plan will be understandably skeptical to your social media marketing strategy. Take time to explain each step of the plan, describe why its being done and how it will benefit the company.

5. Look for examples of social media marketing success. Lots of businesses, large and small, well-known and unknown, have been able to already achieve a lot with social media marketing. From Charles Schwab to FujiFilm to Goodwill, there are countless examples of companies who have been able to successfully use social media to achieve their corporate goals. Find them and broadcast the results.

6. Anticipate Questions. Its natural for people to be skeptical of new things and new ideas. While you may be well aware of the benefits of social media marketing, keep in mind that resistance may simply be the result of some people being overly cautions. Thats why its important to anticipate any and all questions or objections someone may raise. Find good case studies and other examples of social media marketing successes. Have these on hand to use as examples. Here are some common questions that skeptical bosses may have about social media marketing:

Our customers arent online. This line of reasoning is being used less and less, but some companies may still think this is true. The truth is, at the cusp of the 2010s, nearly everyone is online. Online activity isnt restricted to any gender, income level, education level, or location. There are countless surveys to prove this. One of the largest survey groups, the Pew Research Center, frequently provides data for online use, broken down by several categories.
What if someone writes something bad? This is a common fear among those resistant to social media marketing. But studies show that when companies engage with customer complaints and criticisms, they end up looking better than before. Mention that people will likely complain whether youre engaged in social media or not. Its better for nearly every brand to appear involved with its customers. Even the angry ones.
Its too time-consuming. After setting up social media marketing accounts on networks like Facebook and Twitter, the actual maintenance doesnt take that much time at all. You can spread social media marketing efforts among the staff, or you can task a single person to handle it. Either way, social media marketing doesnt require countless work hours. Create a timeline showing the typical amount of time one will spend on social media every week to help prove this point.

7. Make your case. Prepare a short, punchy presentation that hits on all the above topics. Give your boss or colleagues plenty of time to ask questions. Think about your boss or colleagues personal preferences and consider how you can best sell your social media marketing idea. And remember that there may be some things you dont know. Social media marketing is still relatively new, and that means that there are still many unanswered questions out there. Be honest about what you dont know, but make sure to point out all possible benefits to social media marketing.

Social media marketing is an exciting new medium that companies can use to achieve just about any business goal. By convincing your colleagues or your boss of the effectiveness of social media marketing, youll be on your way to discovering the enthralling, challenging and rewarding new world of social media marketing.

Green Marketing Campaigns- Less Waste Better Results

Businesses are increasingly being held accountable by consumers for their impact on the environment. Governments are also mandating reductions in carbon emissions and will likely continue to enforce new environmental regulations on businesses. Consumers are choosing “green” companies more than ever. Email, SMS and Voice communication solutions enable your business to significantly reduce the carbon footprint of your day to day communications. Through the use of highly automated electronic delivery mediums you can reduce your impact on the environment and increase your overall communication effectiveness.

The facts

A recent study conducted by the International Telecommunications Union has shown that switching from direct mail to an electronic communication method such as voice, SMS or email reduces CO2 emissions by a staggering 98.5%.

Reduce waste and increase ROI

Electronic delivery means no tree logging, no paper waste and substantially reduced carbon emissions required for delivery. The automated nature of broadcast technology also means a significant reduction in energy costs.

The impact of undelivered and returned mail can be expensive both from a cost and environmental point of view. Consumers are so overwhelmed with the amount of junk mail received, a business is lucky if the consumer even sees their message. With electronic communication delivery, the cost to your bottom line and the environment of unsuccessful communications can be reduced to zero.

Moving to a green solution doesn’t mean you have to compromise on the success of your campaign. Switching from direct mail to electronic delivery can actually increase the return on investment for your campaign. Response rates to SMS, email and voice campaigns regularly exceed direct mail campaigns.

In addition to the direct savings to be made by switching to electronic delivery, there are indirect savings such as mitigation of staffing costs associated with mail merging and physical sorting, reduced wear and tear on printing equipment and zero costs for franking and returned mail handling.

The greenest paper is no paper

– Completely paperless technology means zero tree logging
– Zero physical waste
– Zero carbon emissions related to delivery (postal vs. electronic delivery)
– Zero cost for undeliverable mail
– Positive “green” brand recognition
– Increased ROI
– 98.5% reduction in overall carbon emissions

The bottom line is simple – demonstrate to your customers your commitment to the environment through the use of environmentally friendly electronic communications solutions.